Market Research
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Market Research

Market Research

Market Research

Sponsorvalue Hellas S.A. conducts targeted quantitative and qualitative surveys,which are tailored to customers’ needs.

These researches are oriented toward sport and sporting public and their aim is to offer a deeper understanding of fans’ and non-fans’ behavior. By processing the researches and analyzing the drawn conclusions, we contribute to the redesign and improvement of our clients’ Sponsorship and Marketing strategy.

Featured types of researches carried internationally

Sponsorship Impact Monitoring
Monitoring trends and optimization
Endorsement Check
Evaluation, selection and monitoring
Segmentation
Audience Profile: demographic, psychographic characteristics, specific needs
Event Research
Level of engagement, effectiveness of sponsorship activation
The Brand in Focus
Awareness of sponsorship and public perceptions, degree of impact


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